Our story didn’t start with a business plan, it started with a moment of crisis, and a commitment to people.
In March 2020, our founder Justin was running a successful corporate catering business. Offices were buzzing, events were regular, and business was strong. Then the pandemic hit. Practically overnight, offices closed, events disappeared, and 100% of the company’s revenue vanished.
Justin was suddenly faced with a choice: walk away, or find a way to protect the team he’d built. He chose the latter. That decision became WellBox.
From Emergency Idea to Empathy-Led Business
We began with one simple idea: could we still support teams, even if we couldn’t be physically together?
Our first offering was snack boxes delivered to employees working from home. They were a way for companies to say, “We still see you. We still care.”
Those early boxes were a lifeline, not just for recipients, but for us too. We realised quickly that something as small as a snack box could spark connection at a time when people were feeling most disconnected. It wasn’t just a gift. It was a tangible reminder that someone matters.
That belief, that the right gift can build stronger relationships, is what WellBox is built on today.
What We’ve Grown Into
Today, we’re proud to be a trusted gifting partner to businesses across the UK. We help organisations create intentional, thoughtful touchpoints with their people, from welcoming new joiners and celebrating milestones to delighting clients and re-engaging prospects.
Our offering has grown to include:
- Curated food and drink hampers
- Wellbeing and mental health gifts
- Bespoke onboarding kits
- Branded campaign boxes
- Cocktail sets and client experience packs
Each gift is hand-packed by our in-house team with care and attention to detail. We don’t do generic. Every item, every box, every message is designed to feel personal and purposeful.
Giving Back, From Day One
Doing good has never been an afterthought. For every box we send, we make a donation to UK charities supporting causes like food poverty and mental health.
This social impact is part of our DNA. Our clients don’t need to choose between a great gift and a good cause, they get both, seamlessly.
The Challenges That Made Us
Launching WellBox in a global pandemic meant moving fast and embracing imperfection. Justin and the team built operations from scratch, navigated supply chain chaos, and developed a whole new product category, all within weeks.
Since then, we’ve faced the challenges of growing in a competitive market. But instead of scaling fast and losing our soul, we chose to lead with empathy and agility. We’ve stayed close to our clients, listened to what matters to them, and built experiences that reflect their culture and care.
That clarity of purpose has helped us stand out and stay resilient.
What’s Next for WellBox
As we look ahead, we’re more excited than ever. We’re expanding our services, growing our team, and building deeper partnerships with businesses that want to connect with their people in meaningful ways.
We’re also scaling our social impact, increasing donations, partnering with more charities, and introducing new initiatives around mental health and wellbeing.
Justin’s original goal was to protect jobs and create connection. Today, that mission has grown into a business that helps companies show up for the moments that matter, through gifts that are thoughtful, personal, and impactful.
We believe gifting is a relationship tool. And we’re here to make it easy, intentional, and unforgettable.
Let’s Create Moments That Matter
Whether you’re welcoming new starters, re-engaging remote teams, or showing appreciation to long-time clients, WellBox helps you do it with heart.
Our gifting experiences are designed to build connection, celebrate people, and reflect your values – all while giving back to UK communities with every box you send.
Let’s create something meaningful, together.
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